International Tiger Day: July 29, 11 a.m. to 3:30 p.m. – Celebrate International Tiger Day with the Malayan tigers, Mata and Berapi, at the Zoo! This day is held annually on July 29th to give worldwide attention to the preservation of tigers. It is both an awareness day and a celebration, founded at the Saint Petersburg Tiger Summit in 2010 because wild tigers are too close to extinction. Many animal welfare organizations, including the Palm Beach Zoo, have pledged to help these endangered creatures, and are still helping to raise funds to reach this goal. The goal of Tiger Day is to promote the protection and expansion of the wild tigers habitats and to gain support through awareness for tiger conservation.